Telecommunications

Holden Pearmain has a long and successful track record of working within the Telecoms sector.

Our work takes many forms - major brand tracking studies on an international scale; customer satisfaction/loyalty to help our clients understand how this affects customer and business loyalty and churn within the mobile telecoms sector; pricing, market share and forecasting of mobile handsets and tariff pricing; purchasing and decision making studies; mystery shopping and benchmarking work for a number of our directory enquiry clients; new product development - helping our clients launch new voice call and broadband product/price packages via the use of conjoint.

Most importantly, though, our ability to interpret our clients' needs has enabled us to design studies, methodologies and approaches that generate detailed and insightful findings that genuinely inform their decision-making at both a strategic and tactical level.

Our Telecoms clients include: Cable & Wireless, Carphone Warehouse, Colt, Conduit, Kingston Communications, NTL, O2, Orange, SonyEricsson, T-Mobile, Vodafone and Yell.

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